Wednesday, September 27, 2006

Selling a product... Pasta cooker

The Internet marketing guru Seth Godin just published a post in his blog about the Pasta Express. The Pasta Express is a plastic tube in which you place your pasta and add boiling water. I have to admit that I actually considered buying one when I heard of it. After reading Seth's post named Your pasta problem, I am pretty sure that I won't be buying it anytime soon. This is truely an amazing peace of product marketing that makes me feel I was fooled.

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