The adsense team recently announced that multiple adsense channels can be applied to a single ad unit. How does this affect me, you ask? I think there are two important measures that I like to track by. The first is ad size (e.g. 200x200) while the second is by ad placement (e.g. homepage). A good way to implement the multiple channels would be to track by both and then use different reports to compare the values and start making changes if needed.
I have to say that this feature is really nice to have but not what I am really waiting for, which is dynamic URL channels. As a blogger, I like to see the affect of each post on my readers and my revenue. This is something that is impossible in adsense unless I define each and every post I add as a custom URL channel in adsense. I think it might be a good time for the adsense team to pick up the glove and figure some way to add this feature for us bloggers.
What other features are you missing?
Monday, October 16, 2006
Adsense multiple custom channel usage
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at 8:51 AM
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